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EMAIL MARKETING

Email marketing software

Send email marketing campaigns that deliver unbeatable results. Every business knows a carefully crafted email campaign goes a long way. It can help you build a customer base, establish brand loyalty and grow your business without growing a hole in your pocket.

  • 14-day free trial, no credit card required
  • Trusted by over 100,000 companies
  • 500+ integrations to boost workflows
  • Built-in AI to close deals faster
  • GDPR compliant and secure

Full access. No credit card required. Used by over 100,000 companies.

OptiKratos Dashboard Preview

Trusted by 100,000+ companies in 179 countries

G2
4.5/5
Capterra
4.2/5
Software Advice
4.3/5
SourceForge
4.5/5
Trustpilot
4.5/5
GetApp
4.7/5

OptiKratos's email marketing software

Create seamless workflows by combining CRM and email marketing software

OptiKratos is a powerful, easy-to-use CRM. Over 100,000 users across various countries and industries benefit from its incredibly intuitive interface.

You don't need training to pick up OptiKratos and keep all your sales data visible, accessible and simple to manage. Thanks to OptiKratos's actionable approach, you can quickly delegate tasks to team members, automate admin tasks and reach your max potential.

OptiKratos Email Marketing, OptiKratos's email marketing software, is as intuitive and simple as our CRM solution. Use its drag-and-drop elements to create your layout or choose a ready-made template. Then, enter your email and use data in OptiKratos to segment your recipients, and off you go!

Now, whenever you click on a contact's name, you will not only see their contact information and history, but also email communication: Which emails did that recipient receive, whether they opened the email, if they did when and more. This will enable you to gauge their interest and tailor your offering to their needs.

Includes:

  • Email builder
  • Email analytics
  • Email segmentation

Leverage CRM data to perfect your email marketing strategy

If you feel like you're:

  • Lacking insights or engagement reports on marketing leads for your sales team
  • Wasting too much time on moving marketing data between platforms
  • Spending too much money on a dedicated tool

OptiKratos Email Marketing has you covered!

OptiKratos's CRM and email marketing tools combine an action-based sales tool with powerful email marketing capabilities, bringing marketing and sales under one roof. You will have increased visibility into your revenue cycle and the functionality to work toward common goals to boost your bottom line.

Email builder
Cut marketing efforts with professional templates and a simple drag-and-drop builder
Email analytics
Discover which campaigns win the hearts of your audience with real-time reporting
Email segmentation
Reach the right customers with the right message
SOFTWARE FEATURE

Email segmentation

Segmenting a recipient list helps you to reach the right customers with the right message. But doing it manually, or even using spreadsheet formulas, can take forever – especially if you're using multiple filters.

OptiKratos Email Marketing, OptiKratos's email marketing software, helps you understand your customers' preferences and filter contacts, so you can deliver tailored messages to the right sales contacts and increase your conversion rates. You can use its built-in filters, such as subscription status, email bounce reason, send date, unsubscribe date and many more.

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SOFTWARE FEATURE

Email builder

Building a new email should be simple, intuitive and quick. HTML, api settings or even basic email design skills are a thing of the past.

With OptiKratos Email Marketing, you can either choose from a range of out-of-the-box free email templates, import pre-existing HTML templates or use a drag-and-drop email editor in the email marketing software, create an email from scratch or modify an existing one from our template editor. You can select your fonts, embed gifs, add pictures, social media links and other elements and make it yours in no time.

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SOFTWARE FEATURE

Email analytics

Your email marketing campaign was sent! Great job! What now? How can you measure its success and optimize your email flow?

Luckily, OptiKratos Email Marketing allows you to deep dive into your data through the campaign reports and insights feature. Discover which campaigns win the hearts of your audience with real-time reporting, including open rate, click rate, click-through rate and total/unique clicks.

Open rate tracking

See who opened your emails and when

Click tracking

Track every click in your campaigns

Performance metrics

Real-time campaign performance data

Conversion tracking

Measure campaign ROI and conversions

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Join over 100,000 companies

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Benefits of email marketing software

Use OptiKratos Email Marketing to:

Save sales and marketing pros time on email creation

Turn email marketing into a breeze

Create customizable emails with pro templates

Nurture your target prospects into hot leads

Know which campaigns win your audience

Deep dive into email data to improve your flow

Send email marketing campaigns that deliver unbeatable results

"With personalization, it seems like I am sending the confirmation email myself to prospects. It helps us shorten the process."

Niks Jansons

CEO, NJ Media

"Having CRM and email marketing in one tool has accelerated the preparation of campaigns, as there is no extra data export/import necessary."

Viktors Pedčenko

CEO, Trainify

Email marketing software FAQ

What is email marketing software?
Email marketing software is a tool or piece of software that enables salespeople and marketing teams to create, send, track and improve their email marketing flow. Such tools usually offer users easy ways to design emails and filter and optimize them based on certain criteria, such as open rate, click-through rate, number of unique clicks etc.
How to choose email marketing software?
To choose the best marketing software, compare different services and choose the one that fits your needs and budget best. Normally, top considerations for email marketing software include email automation, scalability (whether you can grow your subscriber list as your business grows), reliability and user ratings, support and, last but not least, pricing.
Which email marketing software is the best?
There are various reliable and affordable email marketing software. We advise you to ensure your selected email marketing software can work seamlessly with other tools, such as your CRM.
Why use email marketing software?
Most sales and marketing professionals use email marketing software to streamline the process of planning, executing and monitoring their email marketing strategy. It helps them build a relationship with their audience, drive traffic and cultivate engagement with businesses and customers.

Send more, pay less with OptiKratos Email Marketing

Full access. No credit card required.

Try OptiKratos Email Marketing free